Hippo Video Team

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How Video RFP Automation is Revolutionizing Hospitality Sales

Planners today expect speed, personalization, and immersive experiences—something traditional PDF proposals simply can’t deliver.AI-powered video-driven RFP automation presents a transformative solution that combines the efficiency of artificial intelligence with the emotional impact of video. By replacing outdated manual processes with dynamic, personalized video proposals, hotels can slash response times, boost engagement, and close more deals—all […]

August 13, 2025

20 min Read

Hippo Video

AI Video RFP Automation: Revolutionizing Hotel Group Sales

Traditional RFP processes, reliant on static PDFs and generic messaging, often fail to capture the attention of event planners or showcase a property’s unique appeal. With the advent of AI-powered video automation, hotels can transform their RFP responses into dynamic, personalized, and visually engaging proposals that accelerate deal closures and boost engagement. Video Automation tools […]

August 6, 2025

9 min Read

Hippo Video

Content Marketing Strategies to Boost Hotel Group Sales

In a 2023 report, Mariott International noted that group bookings made up a massive 24% of their worldwide reservations. Event planning companies that frequently makes such reservations are thus crucial to a hotel’s sales and overall image. You can lure more such businesses with appropriate and compelling content in your hotel marketing. With blog posts […]

July 16, 2025

7 min Read

Hippo Video

Hotel Sales Technology Stack: Must-Have Tools for 2025

The Ultimate Hotel Sales Tech Stack for 2025: Tools to Boost Revenue & Efficiency In 2024, the global hospitality market hit $4.9 trillion, driven by rising travel demand and regional recovery. But as opportunities grow, so do expectations.Travelers now want faster responses, personalized communication, and services in their preferred language. A McKinsey study shows that […]

July 16, 2025

10 min Read

Hippo Video

Avoiding 5 Common RFP Mistakes in Hospitality

Avoid These 5 Costly RFP Mistakes in Hospitality to Win More Deals There’s a major corporate client you have been eyeing. You know you will win this for sure; your property has all the amenities necessary, and you can offer a competitive price. All excited you respond to the client’s request for proposal (RFP). Days […]

July 7, 2025

9 min Read

Hippo Video

From Inquiry to Booking: Converting Hotel Sales Leads Faster

In the hotel industry, speed is everything when it comes to closing bookings. According to studies, 72% of tourists would rather schedule their trip online. However, many hotels, meanwhile, struggle with poor response times, lack of personalization, and inadequate follow-up best practices that result in lost income. The sales cycle is vital here as it […]

July 7, 2025

9 min Read

Hippo Video

Maximizing MICE Leads in a Competitive Market

The size of the global MICE market was estimated at USD 904.30 billion in 2023 and is expected to increase at a compound annual growth rate (CAGR) of 8.99% from USD 970.76 billion in 2024 to USD 1,932.73 billion by 2032. These numbers are indicative of the cut-throat competition in the MICE sector. However, with […]

July 2, 2025

8 min Read

Hippo Video

AI-Driven Content: Scaling Thought Leadership in Hospitality

How AI for Hotels is Powering Scalable Thought Leadership In the hotel industry today, it’s more difficult than ever to stand out.  Great service is what guests, business clients, and event planners expect. They also want to deal with businesses that understand current popular trends.  Still, it can be difficult to follow these trends and […]

June 24, 2025

8 min Read

Hippo Video

Digital Engagement Strategies to Drive Group Sales

How Hotels Can Use Digital Marketing to Drive Group Sales How do event planners choose a hotel for their next conference or group gathering? The answer lies in digital marketing. MICE and SMERF groups rely on online research before booking, evaluating venues based on website content, social proof, and digital interactions. Without a strong digital […]

June 24, 2025

11 min Read

Hippo Video

Smart Segmentation: Targeting the Right Group Business for Your Hotel

Boost Group Bookings with Smart Hotel Market Segmentation What if your hotel could reach the right guests and set a strategy that builds revenue and occupancy? Hotel-market segmentation, which divides group businesses according to their travel intent and spending profiles, makes this possible. Segmentation enables hotels to avoid a one-size-fits-all approach, target high-value guests, streamline […]

June 1, 2025

9 min Read