Best Sales Influencers To Follow In 2020

8 min read

As sales professionals, you’re probably already well aware that the key to being successful lies in one’s willingness to open their minds and learn from the influential people around them. When we take inspiration from experts, it unlocks our potential, thus setting the seat for our growth. In this article, we bring to you 31 best sales influencers who’ve learned the best sales practices by testing and iterating what worked and what didn’t. So be ready to be inspired and learn a thing or two.

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sales influencers

1. Jeffrey Gitomer – The King Of Sales

Want to get better at closing deals faster? Jeffrey Gitomer, King of Sales, is the man. Author of 13 books, including New York Times bestseller, The Little Red Book of Selling, he tweets on varied subjects such as personal improvement, networking, social selling, and motivational quotes and has more than 100k+ followers on Twitter. He also has 12k+ followers on Instagram, where he posts excerpts from his podcast, Sell Or Die. He is known for his awards and recognitions, some of which include, IPPY “Business Breakthrough Book of the Year” for The Little Red Book of Selling (2005), Certified Speaking Professional (CSP) Award by the National Speakers Association (2007) andIPPY Axiom Book Award Gold Medal Winner in Sales for Customer Loyalty Concepts (2008).
Twitter handle: @gitomer

2. Collin Cadmus – SMB Sales

If you are in SMB, Collin Cadmus is the guy you should follow. He specializes in building and scaling sales in SMB organizations with a passion for driving sales and delivering excellent customer experiences. Being an active LinkedIn user with more than 34k+ followers, he is known for sharing powerful sales techniques. He also regularly answers sales queries on Quora.
LinkedIn Handle: Collincadmus

3. John Barrows- Sales Leader

If you’re a sales rep who wants to push your boundaries, you need the guidance of a gifted world-class sales trainer like John Barrows. Author of ‘I Want To Be In Sales When I Grow Up,’ he tweets snippets from his ‘MakeItHappen’ podcast and blogs and also shares enriching sales articles on his LinkedIn.
LinkedIn Handle: johnbarrows
Twitter Handle: @JohnMBarrows

4. Jeb Blount – Sales Pipeline

Worried about your sales pipeline? Jeb has the answers! An author, a speaker, and a sales acceleration specialist, his best-selling book ‘Fanatical Prospecting’ is the ultimate guide to better sales conversations and filling sales pipeline. He is also the host of the Sales Gravy podcast.
LinkedIn Handle: jebblout
Twitter Handle: @SalesGravy

5.Nancy Nardin – Sales Productivity

If you want to improve workflows, shorten time-to-close and enhance the buyers’ experience, follow Nancy, founder of Smart Selling Tools. She created the widely recognized ‘SalesTech Landscape,’ a graphic of the entire sales technology market divided into categories based on their position in the sales process. On Twitter, she posts about useful sales content that helps increase sales productivity and sales performance through the use of smart sales tools.
Twitter Handle: @sellingtools

6. Sangram Vajre – ABM
Co-founder and Chief Evangelist at Terminus. Known as the guy who popularized Account-Based Marketing (ABM), he is the founder of the B2B marketing community ‘FlipMyFunnel’ and also the author of the first-ever books on ABM – Account-Based Marketing for Dummies and ABM is B2B. He shares genuine and scalable content on how to be a better leader and marketer to his 8,533 followers on Twitter. He regularly posts articles on LinkedIn and has more than 20k followers.
LinkedIn Handle: sangramvajre
Twitter Handle: @sangramvajre

7. Tibor Shanto – Cold Calling

A B2B sales veteran and a brilliant sales tactician, he specializes in honing sales reps to prospect better and translate sales strategies to reality. He is the author of ‘Shift!: Harness The Trigger Events That Turn Prospects Into Customers’, an award-winning book. He also writes a ton of articles on LinkedIn and tweets regularly on tips for better prospecting tactics.
LinkedIn Handle: tiborshanto
Twitter Handle: @TiborShanto

8. Jennifer Gluckow Gitomer – Art of Selling

Want to unveil the secret to a successful salesperson? Get out of the sales rut and overcome the challenges using the advice Jennifer has to provide. Her Sell or Die podcast, she co-hosts with Jeffrey Gitomer, discusses the art of selling with top leaders in sales and marketing. She is the author of ‘Sales In A New York minute’ and also actively posts on LinkedIn and Twitter snippets from her podcast, webinars, and much more.
LinkedIn: jennifergluckow
Twitter: @JENinaNYminute

9. Michael Muhlfelder – B2B Selling

How to be a better salesperson?- “Be authentic,” says Michael Muhlfelder. A B2B selling and sales leadership expert, Michael is a highly skilled and a thought leader in strategic selling and sales coaching.
LinkedIn Handle: MichaelMuhlfelder
Twitter Handle: @mmuhlfelder

10. Mike Kunkle – Sales Enablement

An expert in sales enablement and sales transformation, Mike has been on the front line in sales and sales management. On Twitter and LinkedIn, he advises on the latest sales topics while providing insights into social selling.
LinkedIn Handle: mikekunkle
Twitter Handle: @Mike_Kunkle

11. Steve Hall – Selling to the ‘C’ Suite

What is the best way to get the attention of ‘C’ level executives? You need an expert like Steve Hall, who has mastered the art of high-level executive selling to guide you. He is also a gifted corporate storyteller, creating compelling stories that inspire and attract prospects. Follow him on LinkedIn, where he shares enriching articles on how to identify, prospect, and connect with the right leads.
LinkedIn Handle: stevehallsydney

12. Marcus Chan – Selling to the ‘C’ Suite

Marcus is a sales coach and consultant who is dedicated to supercharging sales professionals to achieve their sales results. His posts on LinkedIn and Twitter sheds light on prospecting and better closing.
LinkedIn: marcuschanmba
Twitter: @venliconsulting

13.Mario M.Martinez Jr – Modern Selling

Want to leverage social networks to increase your pipeline? Renowned digital sales evangelist Mario will show you how! His podcast ‘Modern Selling’ hosts top sales experts, inspiring you to create more personalized sales conversations with your target buyers. Follow his Twitter page as he shows you how digital selling can transform your sales game.
Twitter Handle: @M_3jr

14. Lori Richardson – Small to Mid-sized sales

Want to improve your leadership skills? Lori Richardson guides leaders to fix sales processes, find better sales candidates, and gives insights on how to coach sales reps better in small-to-mid-sized businesses. She is also the founder of WOMEN Sales Pros, a community dedicated to helping women get into B2B sales positions and sales leadership. Follow her on LinkedIn as she shares articles on sales tactics, tips on scoring leads, and more.
LinkedIn: scoremoresales

15. Ian Moyse – Software Sales

If you’re selling cloud softwares, you shouldn’t give this cloud thought leader a miss. A sales leader in the cloud industry, he is named in the ‘Top 100 B2B Thought Leaders & Influencers To Follow In 2020’ by Thinkers360 and #1 Social Influencer Cloud (2015-2017) by Onalytica. He tweets about the latest updates in the cloud environment and shares tips for rapid growth. Sales leaders and salespeople in the technology field should follow him.
Twitter: @imoyse

16. Brent Adamson – ‘Challenger Sales’ Model 

Want to win in the market? Look no further. A progressive sales thinker, Brent is an advocate of ‘productive disruption’ and Business to People marketing. He coined the term ‘challenger sales reps,’ which means to go out and challenge the buyers’ thinking about their own business in a way that leads them to value the sales rep’s solution. He is the co-author of ‘The Challenger Customer’ and ‘The Challenger Sale.’Twitter Handle: @brentadamson

17. Michael Hanson – Outbound Sales
An outbound sales expert, Michael has found the answers on how sales and marketing leaders can boost revenue through effective outbound sales outreach via LinkedIn, email, SMS, calls, and through relevant content for the target audience. In his LinkedIn page, he posts thought-provoking articles on how effective selling can lead to more booked meetings.
LinkedIn: michaelhanson

18. Trish Bertuzzi – Sales Development
Eyeing that whale of a deal? Follow Trish as she shares her wisdom and guidance on what it takes to launch strategies that help land deals in larger companies. Known as the “Queen of Sales Development,” she is an inside sales evangelist and author of ‘The Sales Development Playbook.’ Follow her on LinkedIn and Twitter, where she posts tips on creating a higher-performing sales development and inside sales teams.
LinkedIn: trishbertuzzi
Twitter: @bridgegroupinc

19. Richard Harris – Inside Sales
Are you a start-up business? Richard is a startup advisor and inside sales trainer who helps sales teams prospect better, thus closing deals faster. If you’re a sales rep/sales leader, listen to his podcast Surf & Sales he co-hosts with Scott Leese. Follow him on Twitter and LinkedIn as he shares posts on how to leverage and motivate your sales teams.
LinkedIn: rharris415
Twitter: @rharris415

20. Kevin Dorsey – Inside Sales
A sales speaker, consultant, and coach in the tech space, he believes in focusing on the ‘person’ in ‘salesperson.’ An ‘Inside Sales Top 10 Sales Leader’, he shares a ton of sales advice for SDRs and sales leaders on his LinkedIn posts. He also started a community ‘Live Better Sell Better, ’ which focuses on salespeople becoming a better version of themselves to sell better.
LinkedIn: kddorsey3

21. Timothy Hughes – Social Selling
Want to master social selling? Learn from the best! An expert in social selling and social media, he is the author of ‘Social Selling – Influencing Buyers and Changemakers’ and also developed a 5 step Social Selling Methodology. Follow him on LinkedIn, where he shares insights on social selling.
LinkedIn: timothyhughessocialselling
Twitter: @Timothy_Hughes

22. Scott Barker- Sales Strategies

If you’re on the lookout for innovative sales strategies, he is the person to follow. He offers plenty of insightful webinars in both sales and marketing for forward-thinking B2B salespeople. He was part of the ‘Flip The Script North American Tour’ along with Becc Holland and Josh Braun. LinkedIn Handle: Scott Barker

23. Deb Calvert – Sales Strategies

Listed as one of ‘The 65 Most Influential Women in Business’, her expertise lies in increasing sales productivity. She believes in putting people first, helping them be more productive. She is the author of DISCOVER Questions® Get You Connected and co-author of ‘Stop Selling and Start Leading,’ where she shares tons of business strategies salespeople can use to improve their performance and make stronger bonds with buyers. She is most active on Twitter with 30k+ followers and shares tips to improve sales effectiveness, build teamwork, and develop leadership at every level. Twitter Handle: @PeopleFirstPS

24. Amy Franko – Sales Strategies
Looking for actionable sales and leadership strategies that create results? Keynote speaker and sales strategist Amy has a thing or two up her sleeves. Author of Amazon best-seller ‘Modern Seller,’ she was selected by LinkedIn as one of the Top Voices in Sales 2019. She shares articles on LinkedIn that focus on leadership, business, and personal growth.
LinkedIn: amyfranko

25. Daniel Watkins – Sales Strategies
Is your sales team struggling to hit their quota? There’s no one better than Daniel Watkins, who has grown from being an SDR to VP of sales and is a sure bet to inspire you with his wealth of knowledge. Follow him on LinkedIn as he shares excerpts from his interviews on leadership development.
LinkedIn: danielwatkins

sales prospecting influencers

26. Becc Holland – Sales Prospecting

A thought leader in prospecting, her content series ‘Flip the scripts’ provides grassroots training to driven SDRs who want to become top-class prospectors. The ‘Flip The Script North American Tour’ is her brainchild, where she toured nine cities in 16 days together with colleagues Scott Barker and Josh Braun, which aimed to interact with SDRs and AEs in their cities and give them tips on tactical quota attainment. She has 16k+ followers on LinkedIn, and her ‘Flip the scripts’ boasts of more than 2k views.
LinkedIn Handle: Becc Holland

27. Morgan J Ingram – Sales Prospecting
If you want to uncover the secret to effective prospecting, Morgan is an excellent resource known to enhance the skill sets and performance of SDRs. He shares a ton of educational content on LinkedIn and is named as the ‘Top 50 Sales Leaders To Follow’ by LinkedIn. He is the host of ‘The SDR Chronicles’ on YouTube, which aims to provide motivation, advice, and tactics to SDRs.
LinkedIn Handle: morganjingram
Twitter Handle: @morganjingram

28. Jason Bay – Sales Prospecting
Help first; then sell – the one philosophy of Jason Bay. A prospecting expert, he is sure to change the way you sell. He is also an expert in video prospecting. Check out his LinkedIn, where he shares expert tips on better prospecting.
LinkedIn Handle: jasondbay

29. Josh Braun – Sales Prospecting
Struggling with your cold outreach? Allow Josh Braun to guide you on how to create high converting cold emails to book more meetings with buyers. He shares his insights on his ‘Inside Selling’ podcast and his blog. He posts weekly articles on LinkedIn that help SDRs become better prospects.
LinkedIn Handle: josh-braun

30. Jason Eatmon – Sales Prospecting
Are you worried about your declining sales growth? Want to know for what your buyers genuinely care? Jason Eatmon is your secret to decoding the psychology of prospecting to keep your prospects engaged, create real competitive differentiation, shape, and influence buying decisions. Check out his LinkedIn page, where he shares tips on better prospecting.
LinkedIn: jasoneatmon

31. James Buckley – Sales Prospecting
A prospecting expert, his strengths lie in personal branding, cold calling, email structure, and relationship building. His LinkedIn page is focused on providing tactics, tips, and construction that yields immediate results for SDRs and BDRs.
LinkedIn: jamessaywhatsalesbuckley

Make learning a continuous process! Take inspiration and start recreating the tactics and strategies in your work environment, and we guarantee you will benefit from these expert sales mentors.

Who are your top sales experts to follow? Do let us know.

Santhoshi Natarajan

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