Have you ever wondered how videos go viral? Contrary to popular beliefs, it doesn’t happen by chance or accident – it is the result of a brilliant video...
During Covid-19 lockdowns, people saw the efficiency of video for long-distance communication with a personal touch. Of course, video-calling is not a practical solution if you want to...
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Videos have become ubiquitous and it is no surprise that businesses, especially digital marketing agencies have embraced its advantages to market and sell their...
“Coaching is unlocking a person’s potential to maximize their own performance. It is helping them to learn rather than teaching them.” – Timothy Gallwey...
In a fortnight, Coronavirus (COVID-19) has gone on to become a pandemic disrupting normalcy in many parts of the world sparing no place in...
Discovery call – a revelation about your prospect : In the world of sales, a discovery call sets the stage for an SDR who...
It is no secret that building real connections with prospects can be tricky. After all, even seasoned salespeople can be out of luck when...
The pandemic has upended Zoe and Zelda’s lives. These two sisters, who both work for MNCs, have yet to adjust to their permanent work-from-home...
How does your current sales outreach cadence look like? Do you get enough engagement and response rates? This is a question that many growing...
Great salespeople have their ways of using the language to their advantage – little known persuasive power words for sales! And they never reveal...
Videos are a powerful addition to any marketing strategy and are the de-facto medium of content consumption in this day and age. They are now...
Why do you need Video SEO? Video is one of the most effective channels for marketing your business to your target audience. In fact,...
Ever wanted to play a video on mute but got frustrated because the captions were missing? Or had a small text that made you...
Karthi is the Co-founder and CEO of Hippo Video – A Video Personalization & Distribution Platform. He is a Senior Product Strategist, Marketer, and...
How many times did Netflix’s ta-dum bring back gushing cheer of optimism to your weekend when you tune in? Have you ever realized you...
Everyone wants to create a successful video marketing strategy that yields results for your brand. But many marketers get caught up in creating a...