Limitless Podcasts- Ep 9: How to develop a winning sales strategy Ft. Kent Holland

40 sec read

Kent Holland leads Copper’s Global Sales Organization. Prior to Copper, Kent was a business development leader at Box, helped drive new product launches and sales strategy at LinkedIn, and started his career in the strategy and operations consulting practice at Deloitte.

Kent was featured on our Limitless webinar series on February 11 2020, at 11 AM EST. He had some really great insights to be shared on developing winning sales strategies.

Key takeaways from the webinar:

  • Designing a sales organization (and GTM motion) to optimize for efficiency and customer experience
  • Personalization at scale vs. volume outreach
  • Identifying and focusing on the right (consolidated) set of KPIs
  • Driving improvements in MQL: Win rate
  • Building an engaged and effective startup sales team

Watch the complete webinar:

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To read the full blog, click here

We are available on Apple Podcasts, Spotify and Google Podcasts. Subscribe to our channel for your daily dose of quality learnings and insights into the world of sales and marketing.

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Sanjana Murali is a Marketing Specialist at Hippo Video. She is an award-winning blogger, one of her articles on “Customer Success” was selected from worldwide participants and won her MVP 2019 award. She has learned the knack of ranking her blogs and website pages in the 1st result of Google Search from her 6+ years of writing and marketing experience. She is also the host of #Limitless webinar and podcast series at Hippo Video. She loves to talk about branding and marketing with videos. An eternal writer, words are her lifeline.

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