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Personalized Hotel Marketing: The Key to Boost Sales The hospitality industry is highly competitive, with more than 187,000 hotels in the world. With so many options, it can be challenging for hotels to stand out to a potential client. This is when unique and differentiating hotel marketing approaches such as personalization can help. As the word […]
Transform Sales Training Through Interactive Scenario-Based Learning eBooks and articles won’t help you master a job alone. Some jobs, like sales training and marketing, require real-life experience and exposure to different situations. For instance, it could be training your teams for a new product or guiding the customers through the sales journey. 88% of managers […]
Unleashing the power of generative AI in sales engagement Despite the slow adoption of digital technologies, Sales is emerging as the leading adopter of generative AI. AI-backed tools and systems are on their way to becoming every sales professional’s digital assistants. Today’s business landscape is customer-centric, and this makes customer engagement the cornerstone of success. […]
Today, buyers prefer frictionless virtual evaluations. And Digital Sales Rooms, a.k.a. Virtual Deal Rooms is the tool that can help you deliver what is expected—an efficient, transparent, and personalized buying experience. Buying patterns have indeed evolved, and according to Gartner, modern buyers spend an average of 15% of the buying cycle time reconciling different information […]
Today, prospects are present on multiple channels at varying levels. Do you believe that limiting your sales interactions to just one or two channels will still allow your business to grow? Our speakers, Heidi Sopczak Quaschnick (RVP of NA sales, Hippo Video) and Vlad Oleksiienko (Sales Leader, Reply), will show us the finer points of […]
“How do I stop feeling anxious every time I make a cold call?” “How can I hook my prospects in the first few minutes of the call?” “How is the economic downturn affecting my prospects of connecting with prospects?” If any or all of these questions are on your mind, you’ve come to the right […]
If personalization is the way of sales engagement today, personalization at scale is going to be the future.
Sales is an ever-changing landscape of challenges, and to stay ahead of the game, you need to keep learning to excel and surpass your competitors. Here are 38 highly-rated sales books that help in expanding your knowledge and brush up your selling skills.
Sales cadences are essential to a successful sales process, period. However, many sales teams don't take it to the next level by personalizing their cadences by adding a human touch.
Text emails have been around for decades. However, their power is dwindling. Let's look closer at why it's time to replace text emails with something more efficient: video messages.