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Case Study

Account-based selling through videos: A SaaS unicorn case study

A first-hand account of how this SaaS unicorn used videos in their account-based selling to tackle the dipping response rates, boost lead generation, and shorten their sales cycle.

3XResponse rates

66%Increase in leads

40%Shorter sales cycle

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"Our sales teams sit out of 7 different offices in four different countries. I depend entirely on Salesforce CRM to overview of my team's performance. Hippo Video's deep integration with Salesforce made it easy for me to track the performance of videos down to every single SDR from anywhere."

-SVP of Sales